Google Business Profile
Your Google listing, run properly
It is the single highest-return asset a local business owns, and most are half-filled and last touched in 2021. Categories, photos, posts, questions, reviews.
From £200 a month
Who this is for
Any local business with a Google listing it has not looked at since it was created. Which, in our experience of Horsham, is most of them.
What is going wrong
It is free, it is the highest-return thing you own, and it was last touched in 2021.
Half the categories are wrong. The photos are from the old premises. There are three questions from customers nobody answered. The opening hours say you are shut. Then people wonder why the phone is quiet.
What we do
Concretely.
Not “strategic alignment”. Things that either happened or did not.
- Primary and secondary categories chosen against what people actually search
- Every service listed, described, and priced where it helps
- Photos that look like the real place, taken on a real day
- Weekly posts — offers, news, jobs, whatever is true that week
- Questions seeded and answered, because an unanswered question is a lost call
- Reviews responded to, all of them, including the bad ones
The first 30 days
So you know what you are buying.
- 01
Week 1: claim, verify and audit the listing. Find the duplicates.
- 02
Week 2: rebuild it properly. Categories, services, hours, description.
- 03
Week 3: photos and the first posts.
- 04
Week 4: Q&A seeded, review responses caught up.
What it costs
From £200 a month
Included free in every retainer above the entry tier.
Straight answers
Questions people actually ask
- Is Google Business Profile actually free?
- Yes. The listing costs nothing and always has. What costs money is someone keeping it current every week, which is the part that makes the difference between a listing that exists and one that gets calls.
- Should I publish my home address if I work from home?
- Not necessarily — Google lets you verify at your address and hide it publicly while still serving a defined area. You keep most of the local signal without your home address being permanently on the internet. We do this ourselves.
- How do I get more Google reviews without being annoying?
- Ask once, at the right moment, by text, with a direct link. The moment is right after the thing you did well — not a week later in a newsletter. One ask, no chasing, no incentives. Incentives are against Google's rules and buy you reviews that read like they were bought.
Also
Fifteen minutes. No pitch.
A straight read on where you are losing enquiries, and whether it is worth paying anyone to fix it. Sometimes the answer is no.